TrustDecision partnered with 1LINK (Pvt) Limited to host a high-profile event titled “Enterprise Fraud Defense: Pakistan’s Next Chapter,” bringing together senior leaders from banks, fintechs, PSPs, and academia to explore strategies for advancing digital trust and financial security. The event highlighted the growing importance of real-time fraud prevention in Pakistan’s rapidly evolving digital payments ecosystem and showcased the role of collaborative innovation in safeguarding enterprise-level transactions.
A significant development during the event was the adoption of TrustDecision’s Device Intelligence and Fraud Management solutions by nine leading banks via 1LINK’s platform. This milestone strengthens Pakistan’s capacity for real-time fraud detection and defense at scale, ensuring secure and seamless transactions across financial and non-financial services. The integration of these solutions demonstrates a shift toward proactive, intelligence-driven approaches to combat financial crime, leveraging data, analytics, and strategic partnerships to minimize risks and enhance operational efficiency.
Speakers at the event underscored the value of innovation and collaboration in addressing increasingly sophisticated fraud threats. Li Ru Zhao, Managing Director for South Asia and MEA at TrustDecision, shared insights on how partnerships between technology providers and financial institutions can accelerate fraud prevention initiatives and drive long-term trust in digital ecosystems. Other panelists, including Henry Li Nan, TrustDecision Country Manager for Singapore, Malaysia, and Thailand, and Jim L., TrustDecision VP & Global Solutions and Strategy, contributed practical perspectives on designing enterprise-level solutions capable of mitigating fraud while maintaining user experience and operational resilience.
1LINK CEO Mr Najeeb Agrawalla, along with participating banking and fintech leaders, highlighted the strategic importance of industry collaboration for strengthening Pakistan’s digital infrastructure. The discussion emphasized that comprehensive fraud management requires not only advanced technology but also coordinated implementation across institutions, consistent data sharing, and continuous adaptation to evolving threat patterns. By combining expertise from TrustDecision with 1LINK’s established financial network, the event showcased how collaborative intelligence can enhance digital trust, improve security for end-users, and support the broader growth of Pakistan’s fintech sector. This initiative marks a step forward in building a more resilient financial ecosystem capable of responding effectively to emerging cyber and fraud challenges.
Follow the SPIN IDG WhatsApp Channel for updates across the Smart Pakistan Insights Network covering all of Pakistan’s technology ecosystem.
