HP has officially launched its innovative “Experience Center” in Pakistan, a strategic initiative led by Pako Computers, one of HP’s most experienced commercial channel partners in the country. This new space signifies a transformative shift in how customers interact with and explore HP’s technology offerings. Unlike traditional retail setups, the Experience Center has been designed as a customer-first environment that invites users to engage directly with the latest HP products and solutions. This concept is aligned with the global direction set by HP CEO Enrique Lores, where innovation is centered around intuitive, secure, and human-centric experiences.
At the core of the Experience Center is HP’s next-generation line-up of AI-powered PCs, tailored for both consumer and commercial use. These systems feature on-device AI technology engineered to significantly improve productivity, responsiveness, and creativity. The display also includes the HP AI Companion, an intelligent assistant that adapts to individual workflows and provides personalized, AI-driven insights. The setup allows visitors to get a first-hand look at how this smart assistant integrates into everyday professional tasks, adding tangible value to user interactions with their devices.
Security is another focal point of the center, with a dedicated live demonstration area for HP Wolf Security. Visitors can witness how this advanced endpoint security solution works in real-time, offering insight into how HP is addressing modern cybersecurity challenges through robust device protection. This hands-on approach makes the technology more accessible and easier to understand for customers exploring enterprise-grade protection solutions.
In addition to its computing solutions, the center includes exclusive zones for HP accessories and original print supplies, emphasizing a seamless, interconnected product ecosystem. This holistic display reflects HP’s goal of providing end-to-end solutions for both individual users and organizations, showcasing the full range of its product capabilities in one interactive environment.
The initiative has been made possible through the efforts of Pako Computers, a longstanding and trusted partner in Pakistan’s IT distribution space. With a strong national presence and a commitment to reliable after-sales service, Pako has been instrumental in bringing HP’s vision to life in the local market. Muhammad Adnan, CEO of Pako, emphasized the milestone by stating, “Today, we have taken HP out of the box — and brought it to life.”
The launch was supported by various ecosystem partners including M&P HP ChannelOne, Jamal & Sons PTE LTD, SNP Distribution, and Ambient Communications. This collaborative effort reinforces the strength of HP’s channel network in Pakistan and its commitment to elevating customer engagement through technology-driven experiences.