Ibtida Ventures has announced a significant collaboration with National Foods Limited  on the “Seed to Table” project. This initiative aims to revolutionize Pakistan’s agricultural landscape by promoting domestic tomato production and reducing reliance on imports.

Currently, Pakistan spends nearly $10 million annually on imported tomato paste. “Seed to Table” seeks to address this by strengthening the local tomato value chain and enabling NFL to produce tomato paste domestically.

The project’s impact extends beyond just improving NFL’s supply chain. It holds the potential to transform the entire agricultural sector. By investing in domestic production, NFL is not only securing its own supplies but also contributing to the growth and empowerment of local farmers.

“Seed to Table” embodies resilience, innovation, and self-reliance, particularly in the face of current economic challenges. Ibtida Ventures is proud to partner with NFL on this groundbreaking project.

“Together, we aim to steer Pakistan towards greater self-sufficiency and prosperity in the agricultural sector,” the company stated.

The “Seed to Table” initiative signifies a commitment to