Awan Distribution, in collaboration with Dell Technologies, successfully hosted a partner-focused event titled “The New Era of Technology with Dell Technologies” at PC Hotel Lahore. The gathering served as a platform to showcase the latest advancements from Dell Technologies, while strengthening relationships with more than 40 Dell partners based in Lahore. The event demonstrated Awan Distribution’s continued commitment to empowering its channel ecosystem by providing access to leading enterprise solutions and technology insights.
The sessions were led by senior executives from Dell Technologies, who shared valuable expertise with the participants. Mr. Cliff Tan, Regional ISG Channel Lead at Dell Technologies, delivered a detailed presentation on the company’s latest innovations, with a particular emphasis on PowerFlex and its role in driving modern IT infrastructure. His session highlighted how PowerFlex enables scalability, flexibility, and efficiency for enterprises seeking to manage workloads in dynamic environments. Additionally, Mr. Khallad Khawaja, Business Development – Client Solutions Pakistan & Afghanistan at Dell Technologies, engaged the audience with an in-depth look at Dell’s latest client solutions portfolio. His presentation focused on how Dell’s client solutions are addressing evolving enterprise needs across productivity, security, and user experience.
The event not only provided a technical deep dive into Dell’s offerings but also fostered networking and engagement among Lahore’s technology professionals. Attendees had the opportunity to connect with Dell and Awan Distribution’s leadership teams, exchange insights, and discuss new opportunities in Pakistan’s growing IT market. The strong presence of Dell’s regional and local leadership, including Naveed Siraj, Cliff Tan, Fahad Saadi, Khurram Khan, and Khallad Khawaja, along with key figures from Awan Distribution such as Rizwan Ahmed, Babar S., Najeeb Rehman, Ayaz Ilyas, Hammad Qureshi (HQ), Zia Kassana, Ameer Hamza, Basit Shaikh, and Alia Shehzadi, reflected the importance of this collaboration in driving growth for the channel community.
By bringing together partners, executives, and technology experts under one roof, Awan Distribution reinforced its role as a leading distributor supporting innovation in Pakistan’s enterprise technology sector. The strong turnout and active participation underscored the significance of such engagements for knowledge-sharing and building stronger alliances. Both Awan Distribution and Dell Technologies expressed gratitude to the partners who attended, recognizing their essential role in enabling the adoption of advanced IT solutions in the country.
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