Addo AI, a leading Salesforce Consulting Partner, in collaboration with Salesforce, successfully hosted the Digital Transformation Forum: Empowering Textile, Manufacturing & Retail at the Serena Hotel, Faisalabad. Produced by CXO Media, this exclusive, invite-only gathering was a pivotal stop in a larger roadshow that included events in Karachi and Lahore, demonstrating a nationwide commitment to driving digital innovation across Pakistan’s foundational economic sectors. The Faisalabad forum brought together over 30 top executives from the region’s textile, manufacturing, and retail industries to explore how the strategic integration of data, AI, and Salesforce solutions is critical for next-level growth.
Driving Data-Powered Growth and Operational Excellence
The interactive session was designed to provide actionable insights into leveraging modern cloud technologies. Discussions highlighted how organizations can Optimize Operations by utilizing intelligent, Salesforce-powered data insights to streamline complex workflows and improve efficiency. A key focus was on how to Enhance Customer Engagement through deep personalization and connected experiences, and ultimately, how to Drive Growth with predictive analytics and AI-enabled decision-making. The transformative message was clear: embracing these technologies is no longer optional but essential for maintaining a competitive edge in global markets.
The forum featured a distinguished lineup of speakers who shared their expertise on the strategic implementation of these technologies. The speaker roster included Farhan Ibrahim Chaudhry (Country Head, Tableau), alongside Addo AI’s leadership team: Syed Rizwan Munawar (Head of Global Business & Strategy), Ali Bokhari (Head of Data Platform), and Hannan Javed (VP Sales).
An important highlight of the day was the industry perspective shared by Muzammal Jamil, General Manager Enterprise Systems at Interloop Limited, whose insights emphasized the tangible benefits of industry-driven innovation and successful digital adoption in Pakistan.
The event drew senior leaders including CIOs, GMs, and IT Managers, from prominent organizations such as Crescent Textile Mills Limited, Interloop Limited, Sadaqat Limited, Punjab Beverages Co. Pvt. Ltd. (PEPSI), Rafhan Maize, and Sitara Chemical Industries Limited. Their strong participation validated the forum’s relevance and underlined a shared, collective push toward a data-driven future. The successful roundup of the Digital Transformation Forum in Faisalabad reinforces Addo AI’s position as a key enabler of this digital shift, empowering Pakistan’s textile, manufacturing, and retail giants to unlock their full potential.
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